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Sunrise star reveals the sad truth about Aussie influencers: 'Lucky to make ends meet'

For every Bec Judd, Tammy Hembrow or Skye Wheatley, there are hundreds of Aussies struggling to make enough to survive in the world of online content creation.

But for every Bec Judd, Tammy Hembrow or Skye Wheatley, there are hundreds of Aussies struggling to make enough to survive in the world of online content creation. Matt went on to explain that given that there are only a handful of Australians 'making the millions on social media', managing expectations around income reliability, changing trends and brand preference was crucial. Matt went on to explain that given that there are only a handful of Australians 'making the millions on social media', managing expectations around income reliability, changing trends and brand preference was crucial

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