Get the latest gossip
South Korean Content Second Only To U.S. In Netflix’s Global Viewership — Ampere Report
'Squid Game' S2 was the best performer, with Netflix's South Korean content accounting for approximately 85 of the top 500 most popular non-US shows and films on the platform.
“It plays a pivotal role in the streamer’s international success, driving both breakout hit titles (such as Squid Game and Kingdom) and sustained viewing time. Netflix will continue to invest in and release high-quality Korean titles, including both original productions and licensed content, supported by exclusive distribution partnerships with leading local players.” “South Korean content owners are well-positioned to capitalize on the global Hallyu phenomenon, maximising worldwide audience reach and boosting international popularity through strategic distribution and collaborations,” added Zhao.
Or read this on Deadline
