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Sony Motion Picture Boss Tom Rothman At CinemaCon: “Cost And Windows Can Work For Us Or Against Us”
Leave it to Tom Rothman to tee up CinemaCon, ever the philosopher, with the ultimate sermon that waves the flag for moviegoing. Acknowledging the elephant in the room at this year’s confab — windows — Rothman told the Caesars Palace full of exhibs, “Cost and windows can work for us or against us. Theatrical needs […]
He also encouraged exhibition to lower prices, but not in an arrogant fashion, pointing out how Tuesdays –the discount day of the week for exhibitors–is robust. While Q1 2025 is in a big slump behind 11% from 2024 at the domestic box office, Rothman reminded the room that they’ve been through the darkest day before, that being Covid. “If theaters and studios manage for the long terms, and do the rights things, the future will be grand.” said Rothman.
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