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Snap Rolls Out New AR Glasses, Streamlined App Design And Other New Features At Sixth Annual Partner Summit
Snapchat parent Snap Inc. introduced new augmented reality glasses and other enhancements aimed at making it more competitive with TikTok and Instagram.
Snapchat parent Snap Inc. introduced the fifth generation of its augmented reality glasses as well as a host of other enhancements aimed at making it more competitive with TikTok and Instagram. Along with a number of updates to existing product features, Snap said it is finishing tests of a significant redesign of the Snapchat app, reducing its previous five separate sections to three. They’re isolating, make you feel motion sick, they’re really heavy, and they can be uncomfortable.” AR glasses, by contrast, “allow you to see the real world through Lenses,” he said, alluding to Snap’s proprietary tech.
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