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Scripps Will Cut 200 Jobs After Shrinking National News Ambitions
Scripps said it will cut 200 jobs after scaling back ambitious plans tied to Scripps News, a national news outlet
Media-buying executives say many of their clients prefer not to have to deal with potential backlash that results from the perception that their commercials support tough political rhetoric issued by candidates for office, or some of the hot talk and opinion expressed by cable-news hosts in primetime or regular contributors to those shows. In recent months, several mainstream news operations have put new emphasis on roundtable programs that rely on a range of personalities, rather than a single opinion whose biases and alignments are on full display each evening. This company has a long history of national reporting for local audiences, and Scripps News will continue to connect our viewers to the important events and ideas outside of their communities.”
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