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Scripps Digs Deeper Into Women’s Sports, Striking Deals for Tournaments
Scripps has struck deals to show two new women's sports tournaments, once with Sports Illustrated, that will air on ION
Between 28 and November 2, 2025, female athletes will compete in a week-long series of team and individual competitions across basketball, gymnastics, tennis, volleyball and combat sports. Advertisers can rely on such media vehicles to ” connect them to audiences at scale,” says Brian Norris, the company’s executive vice president and chief revenue officer. In other parts of the Scripps portfolio, CourtTV will renew the true-crime series “Interview With a Killer,” which set records as the network’s most-watched original in its debut last fall.
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