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Screen Nigeria Sets Ambitious Blueprint as Nollywood Makes History in Cannes: ‘This Is a Coming of Age’ for Prolific Industry
A new initiative unveiled by the Nigerian government in Cannes looks to grow the West African industry and forge ties with international partners.
Dubbed Screen Nigeria, the new initiative will coordinate the industry’s representation at leading international markets and festivals while showcasing Nigerian films, television and animation on the global stage. Industry veteran Moses Babatope, who launched the production and distribution outfit Nile Media Entertainment last year, says the potential for Africa’s most populous nation is “enormous.” This year, the festival will introduce a market component to help rights holders sell their content, foster the development of emerging talents and solidify the ties between Nigeria and the international film community.
Or read this on Variety