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Scholastic Invests $186M In Children’s Entertainment Mainstay 9 Story Media Group


Scholastic is making a $186 million investment in 9 Story Media Group, the children's entertainment company behind several popular animated series.

Its divisions include animation studio Brown Bag Films, the maker of titles like Doc McStuffins, Daniel Tiger’s Neighborhood, Octonauts, Wild Kratts and The Magic School Bus Rides Again. They have recently teamed on the animated series reboot of Clifford the Big Red Dog on PBS Kids and Amazon Prime Video and production of Eva the Owlet on Apple TV+. Scholastic sees the investment helping its long-term earnings, lowering its production expenses and offering new opportunities via 9 Story’s global distribution and licensing capabilities.

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