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Robert Downey Jr. Launches a Joyful New Coffee Company: 'I Credit Coffee, in Part, for My Sanity'

Oppenheimer star and Oscar nominee Robert Downey Jr. debuts his happy coffee company in an interview with PEOPLE. "To me, it is family. It is home," Downey Jr. says of his love of coffee. "I associate that morning coffee with my mom."

Downey Jr. — a “multitasker” at heart — has been developing the company for two years with entrepreneur Craig Dubitsky (of EOS lip balm and Hello dental product fame). Packaged in futuristic, ergonomically-designed pods, happy coffee blends are available in light, medium, and dark roasts with smile-inducing flavor profiles including “unexpected touches like cacao and contentment,” “notes of cashew and elation” and “toasted biscotti and levity.” Prices start at $10. Today, the retired Iron Man takes his brew black (“my missus, she needs a little oat milk”) and aims to give back: happy has partnered with the National Alliance on Mental Illness (NAMI) and offers information on how to find assistance on its labeling.

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