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Rival As Ever Company Reacts to 'Concern' Over Meghan Markle's Rebrand
New York clothing brand As Ever has spoken out after Meghan Markle gave her lifestyle brand the same name
The Duchess of Sussex, 43, announced that she has renamed her lifestyle brand, American Riviera Orchard, to As Ever in a video posted to her Instagram account on Monday, February 17. Markle, 43, announced the news via Instagram on Monday, February 17, posting a video recorded by her husband, Prince Harry, in an outdoor garden. The young princess, 3, makes a rare appearance in a sweet photo posted via the As Ever website, which launched Monday, February 17, and marks a rebrand for the Duchess of Sussex’s American Riviera Orchard.
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