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Rio2C, Latin America’s Largest Creativity Event, Reaches Record Attendance as Rio de Janeiro Aims to Build as Brazil’s Film and TV Capital
Rio’s ambitious plans take in an overhaul and expansion of its Polo Rio studios and the creation of a Creative District in Barra da Tijuca.
RIO DE JANEIRO, BRAZIL — Rio2C, Latin America’s largest creativity event, will gather from May 27 to June 1 in its sixth in-person edition, boasting a record attendance of about 52,000 participants and 483 executives from 39 countries. The city is the headquarters of South America’s largest broadcaster and telenovela producer, Grupo Globo, and traditionally the country’s main center of indie film production – the birthplace of the 1960s and 1970s Cinema Novo movement of auteurs such as Glauber Rocha, Nelson Pereira dos Santos and Caca Diegues. and attendance share: Walter Salles’ “I’m Still Here,” this year’s Best International Feature Film Oscar winner, was released in Brazil Nov. 7, 2024, and “O Auto da Compadecida 2,” helmed by Guel Arraes and Flavia Lacerda, opened Dec. 25, 2024.
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