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Ricky Gervais could be latest star to create his own ABBA-style avatar show as he applies to trademark his name for virtual reality


The comic, 63, has raised eyebrows after applying to trademark his name in virtual reality.

The move to trademark his virtual being follows the estates of George Michael and Freddie Mercury, who also filed documentation showing they plan to branch out into live events - inspired by ABBA Voyage. The move to trademark his virtual being follows the estates of George Michael and Freddie Mercury, who also filed documentation showing they plan to branch out into live events - inspired by ABBA Voyage (Pictured) ABBA Voyage, launched in 2022, has holographic avatars of Bjorn Ulvaeus, Agnetha Faltskog, Anni-Frid Lyngstad and Benny Andersson singing crowd favourites such as Dancing Queen and Waterloo

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