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RHEI Unveils Made AI Platform Offering Support Tools for Creators
Vancouver-based RHEI has unveiled Made, an AI platform with support tools designed to help creatives hone content strategies and connect with fans.
Shahrzad Rafati, CEO of RHEI, emphasizes that the Made tools are designed to help individual artists gain access to sophisticated data and content-marketing capabilities. RHEI, previously known as Broadband TV and BBTV, works with creators on content distribution, marketing, brand and sponsorship deals. “What’s really different about Made’s AI agents is that they are predictive and proactive, with unique skills that integrate seamlessly into creators’ daily lives,” said Lewis Ball, RHEI’s chief strategy and product officer.
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