Read Will Smith's Oscars apology in full as he call's Chris Rock joke 'too much to bear'

Publicity accomplished: Will Smith's Wikipedia article got 1.47M visits today, and Chris Rock's article got over 820,000

Calls to ‘end the stigma’ around alopecia after Chris Rock Oscars joke

Jimmy Kimmel Breaks Down Will Smith's Oscars Slap, Praises Chris Rock for How He Handled It