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Rakuten TV Unveils Enterprise Services to Help Rightsholders Set Up Streaming Apps, FAST Channels (EXCLUSIVE)
Rakuten TV Enterprise Services will give content owners and distributors the tools and expertise to launch their own FAST channels and apps.
Enterprise Services will offer content owners and distributors access to Rakuten’s cloud-based suite of tools as well as the company’s market knowledge to help launch and monetize FAST channels and video apps on devices and platforms worldwide, featuring monetization models such as AVOD and TVOD for all major operating systems including Tizen, webOS, Android, iOS, Fire, ROKU and more. The company does its own research into viewing habits and programming strategies, monetizes its content entirely in-house – through Rakuten Advertising – and has its own dedicated team to work with all the largest global platforms. For smaller companies, a flat fee may suffice, while larger catalog holders will likely pay based on revenue generated, although nothing is set in stone, and each deal will be unique.
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