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Pip Edwards steps back from fashion brand P.E Nation 'to pursue new creative challenges' - after shock split with business partner Claire Greaves


Pip Edwards has taken a 'step back' from her hugely popular fashion label P.E Nation.

The designer revealed on Sunday that while she will remain a force at the brand, she will no longer hold the creative director position she took over following the departure of co-founder Claire Greaves in March. The designer revealed on Sunday that while she will remain a force at the brand, she will no longer hold the creative director position she took over following the departure of co-founder Claire Greaves in March Pip and Claire, who were recently hit by rumours of a rift, co-founded the athleisure brand in Sydney back in 2015, and turned it into a globally thriving business.

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P.E Nation

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Claire Greaves

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Pip Edwards

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