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Peter Naylor is Latest Senior Ad-Sales Executive to Exit Netflix
Peter Naylor is the latest senior ad sales executive to leave Netflix as it ramps up early efforts to interest Madison Avenue in its content
Peter Naylor, a media-industry veteran who has held senior ad-sales roles at NBCUniversal, Snap and Hulu, is leaving Netflix after joining the company in 2022 as it launched its first foray into luring Madison Avenue to support its programs. He departs as many media companies still seem to be engaged in work for the industry’s annual “upfront,” when U.S. entertainment conglomerates try to sell the bulk of their ad inventory ahead of their next cycles of programming. Jeremi Gorman, who previously came aboard Netflix from Snap to manage ad sales operations, left the streamer in October of last year.
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