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Peacock-Exclusive NFL Wild Card Game Sets U.S. Live Streaming Record With 23 Million Viewers

Peacock’s exclusive presentation of Saturday night’s AFC Wild Card playoff game between the NFL’s Kansas City Chiefs and Miami Dolphins scored a big ol’ touchdown. With an a…

Peacock ‘s exclusive presentation of Saturday night’s AFC Wild Card playoff game between the NFL’s Kansas City Chiefs and Miami Dolphins scored a big ol’ touchdown. With an average audience (AMA) of approximately 23.0 million viewers across Peacock, NBC stations in Miami and Kansas City, and on mobile with NFL+, the Chiefs’ 26-7 win — in the fourth-coldest game in NFL history! Peacock’s share of that audience was 3.1 million viewers, NBC Sports’ largest streaming simulcast of an NFL game (excluding Super Bowl LVI).

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