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Paramount President-To-Be Jeff Shell Says Linear TV Will Remain “A Strong Business For Decades To Come”


Ex-NBCUniversal CEO Jeff Shell, who will be Paramount Global president in Skydance's pending takeover, sees linear TV thriving for "decades to come."

I think we’re realistic about that,” Shell said during an investor call about Skydance’s $8 billion investment in Paramount, which will give it control of major linear assets including CBS and a portfolio of local broadcast stations. Several months later, he joined RedBird Capital, a key backer of Skydance and the Paramount transaction, in the role of Chairman, Sports & Media. “There’s a reason why sports is moving back to a kind of ‘barbell’ strategy,” Shell said, intimating a large amount of viewership on broadcast and streaming but with a less robust outlook for linear cable.

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