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P.E Nation's Claire Greaves discusses 'new chapter' and whether it's good to work with friends as she teams up with Celeste Barber - after shock business split from Pip Edwards


The businesswoman confirmed she was stepping back from the athleisurewear brand in March, ending one of Aussie fashion's longest lasting relationships.

Claire and Celeste's brand Booie Beauty has launched online with a five-piece make-up collection that includes moisturizer, cheek tint, mascara and eyebrow gel. Pip took over as the sole creative director after Claire's exit and gave the brand an overhaul and relaunch, but she has now confirmed that she too is stepping down. Earlier this week, Pip announced that she is taking a 'step back' and will no longer hold the creative director position that she took over after Claire's exit.

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Pip Edwards

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P.E Nation

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Pip Edwards steps back from fashion brand P.E Nation 'to pursue new creative challenges' - after shock split with business partner Claire Greaves