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NIVA Launches ‘State of Live’ Survey to Assess Economic Impact of Independent Live Music Sector
NIVA has launched a new survey to study the independent live music sector in the U.S., designed to quantify its economic and community impacts.
The initiative will seek to capture the economic contributions and operational challenges of independent venues, promoters, performing arts centers and festivals across the United States. The reports are expected to provide “invaluable insights to strengthen advocacy efforts and influence public opinion in support of this vital sector,” according to NIVA. It will slo highlight operational challenges that threaten the sector’s sustainability and empower policymakers and stakeholders with concrete data to advocate for support.
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