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NFL Exec Brian Rolapp Expects Paramount And Other Legacy Rights Holders To Stay Afloat Through 2033 End Of Current Deal: “We’re Not Worried About Any Insolvency Risk”
NFL Chief Media & Business Officer Brian Rolapp expects the league's traditional media partners to remain viable for years despite many challenges.
The CBS parent’s controlling shareholder, Shari Redstone, has been fielding offers for her interest in the company or for some or all of Paramount Global, with its pay-TV assets seen as a complicating factor in those discussions. Rolapp didn’t sound persuaded by the planned sports streaming bundled service announced last month by Disney, Fox and Warner Bros Discovery. “I don’t understand how a sports fan’s going to look at that and say that’s better value than, say, for another $20 a month I could buy YouTube TV and have all of the NFL and actually have access to Sunday Ticket,” Rolapp continued.
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