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NFL Boss Roger Goodell, Shannon Sharpe Talk Sunday Ticket, Katt Williams & YouTube’s “Different Perspective” On Dominant U.S. Sport
NFL Commissioner Roger Goodell and ex-player Shannon Sharpe talked at YouTube's Brandcast event about the league's embrace of the video platform.
The tech giant incorporated product innovations like Multiview and also integrated creators into behind-the-scenes programming by its media arm. The show’s conversation with comedian Katt Williams set a record for an interview on YouTube with more than 69 million views in four months. That data point has led him to work with his production team to explore additional and complementary YouTube content, including potentially something with a daily frequency.
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