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New York Liberty Celebrates WNBA’s Opening Weekend With an Away Partnership — And Seafoam Green Luggage
Away is the official luggage partner of the New York Liberty as the WNBA season kicks off. Shop the Away x NY Liberty luggage collection here.
As the 2025 WNBA season dribbles into full force, the reigning champions, the New York Liberty, are making headlines not just for their on-court prowess but also for a new partnership with travel brand Away. Liberty’s 2024 championship victory marked a historic moment for the entire WNBA franchise, igniting a surge in fan engagement and merch sales. Their dynamic mascot Ellie the Elephant has become a cultural icon in of itself, boasting nearly 200,000 TikTok followers and partnerships with major brands like Fenty Beauty and Off-White.
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