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New Company Incantor Launches With Model That Tracks IP Rights Across AI; Verve to Advise Hollywood Clients (EXCLUSIVE)
New company Incantor AI has launched with what the tech company calls the "first AI model that enables creator attribution and IP rights tracking."
Incantor’s launch announcement comes on the heels of Disney and NBCUniversal filing a federal lawsuit Tuesday against Midjourney, becoming the first Hollywood players to take a shot across the bow of a generative AI company that they claim has stolen their copyrighted characters. Built on a proprietary Light Fractal Model inspired by the structure of the human brain, Incantor is optimized for creating content with minimal, fully-licensed training data and dramatically lower computing power – while also tracking attribution of copyrighted material with unprecedented precision.” She built Incantor alongside her co-founder and CTO Solomon Itani, a former AI architect at Google who earned his PhD from MIT, completed postdoctoral research at Stanford and UC Berkeley, and holds over 75 patents.
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