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New Beyoncé song Texas Hold ’Em gets country music radio airplay after online campaign
Oklahoma’s KYKC initially refused to play the song, but later added it to its rotation after saying it had not been aware of the star’s new single
On Tuesday, a Beyoncé fan contacted the station to request her song Texas Hold ’Em – one of two released in a surprise drop during the Super Bowl where the 32-time Grammy winner also announced the second album in her Renaissance trilogy. Both of Beyoncé’s new singles – Texas Hold ’Em and 16 Carriages – have been widely considered country tracks which signal a western bent to her upcoming album instead of the dance and house traditions of Renaissance’s first instalment in 2022. South Central Oklahoma Radio Enterprises (Score), the station’s parent company, told Entertainment Weekly that Harris was simply “removed and didn’t know otherwise” that Beyoncé had released country music.
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