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Netflix Raising Prices in U.S. Again, Including First Hike on Ad-Supported Tier
Netflix is increasing subscription prices in the U.S. -- including the first hike on its ad-supported plan.
The streamer revealed the hike along with its Q4 2024 earnings results Tuesday, when it announced its biggest-ever quarterly increase in subscribers with a gain of 18.9 million for the period. “To that end, we are adjusting prices today across most plans in the U.S., Canada, Portugal and Argentina (which was already factored into the 2025 guidance we provided in October 2024).” “Netflix reaffirms its leadership position and is absolutely running away in the streaming market,” said Paolo Pescatore, analyst and founder of PP Foresight.
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