Get the latest gossip
Netflix Installs Nicolle Pangis As VP Of Advertising, Overseeing U.S. And Canada Sales Efforts
Netflix has tapped veteran advertising exec Nicolle Pangis to lead the company's growing sales efforts in U.S. and Canada.
Netflix's sign atop of one of its Los Angeles buildingsAndrej Sokolow/picture alliance via Getty Images Her role at the streaming giant, VP of Advertising, had been vacant since Peter Naylor exited the company over the summer. After entering the ad business two years ago, Netflix shuffled its executive team leading the initiative. It also is looking for more live events like its Christmas Day NFL doubleheader or the multi-year WWE deal starting next January as ways to compel ad buyers.
Or read this on Deadline