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Netflix Execs Tout Dominance To Top Reps, Deflect Talent Payment Questions At Presentation
Endeavor CEO Ari Emanuel spoke for everyone in the room when he got up and asked, "When are you going to tall about about backend and how you are going to f*ck us?"
Likely prepared for the question, Netflix’s Chief Content Officer Bela Bajaria would not give an answer, instead jokingly sending reps to her top TV executive, UCAN Scripted Series Head Peter Friedlander, adding that she was not going to address the issue today. I hear Range Media Partners CEO Peter Micelli was among other reps who asked a business-related question but Bajaria, who gave the presentation alongside Chief Marketing Officer Marian Lee and Olivia De Carlo, Director of Title Merchandising, did not engage. While not addressing the elephant in the room, Netflix executives did explain again their value ratio of cost vs. viewership which they have been using to determine whether a show is a hit, using series, including the pricey — but very popular — Emily In Paris, which was just renewed, as examples.
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