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Neon Lifts The Lid On International Sales Ambitions & The Chances Of Making It Five Palme d’Ors In A Row – Cannes
The company behind 'Parasite'and 'Titane' talks strategy with new sales arm and chances of winning a fifth Palme d'Or at this year's Cannes Film Fest
International buyers will be hard pressed not to notice the new Neon banner right on the Croisette this year, as the company launches sales on Osgood Perkins’ next genre movie Keeper, starring Tatiana Maslany and Rossif Sutherland. Having released five of its in-house productions in the U.S. across the last two years ( Infinity Pool, It Lives Inside, In The Earth, The Everlasting Storm and Stress Positions) not having skin in the sales game felt like Neon was “passing up the opportunity to interact with like-minded distributors around the world, who are taking care of our movies and who love what we are doing in this territory.” “The entire manifesto is that all of our movies are built on artistic merit, cultural relevance and a real purpose of voice, whether it’s the film itself, the subject, the filmmaker or an eye towards the future cinephiles of the world and the under-35 audience,” he says.
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