Get the latest gossip
NBC News Uses Kentucky Derby for New Swing at Sports Coverage
NBC News is ramping up its sports coverage, something that in the past has not been the province of national TV news divisions
Offering that, of course, could dissuade a viewer from wandering over to ESPN – like ABC News, part of Walt Disney — and watching an hour of “Sports Center.” At “Today,” co-anchors Craig Melvin and Savannah Guthrie have described an effort aimed at weaving more sports into the program, reflecting NBC’s ties to the NFL and the NBA. The business-news outlet now operates a vertical devoted to the business of sports ,and its offering includes a weekly newsletter, events, data and even documentaries.
Or read this on Variety
