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NBA Close to $76 Billion TV Rights Deal With NBC, Amazon and Disney

NBA's deals could translate to a 2.5 times increase in annual fees to an average of nearly $7 billion across partners

The National Basketball Association is closing in on media deals with NBC, Amazon and Disney/ESPN that could see the league score about $76 billion in revenue over 11 years, according to The Wall Street Journal. NBCUniversal is expected to pay the NBA an average of $2.5 billion a year to show around 100 games per season – half of which that would air exclusively on Peacock, an individual familiar with the terms confirmed to TheWrap. The David Zaslav-led media giant, which reported $43.2 billion of gross debt during its first quarter of 2024, has the opportunity to match either NBC or Amazon’s bids, which could potentially result in a legal battle to enforce those rights, the Journal notes.

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