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HYBE America inks a distribution deal with Jermaine Dupri’s So So Def Recordings.

The deal gives So So Def access to HYBE America’s full distribution and marketing infrastructure, allowing the label to reintroduce its catalog and launch new artists. So So Def is responsible for launching and producing such acts as Usher, Mariah Carey, Janet Jackson, Nelly, Bow Wow, Da Brat, Jagged Edge, Xscape, and most recently, Muni Long. Sarah now takes the reigns of our UK A&R team, where we have no doubt she will shine, bringing her determined focus on songwriter service and the importance of camaraderie amongst her colleagues (plus a sprinkle of ‘French-ness’) to the role.

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