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Music Industry Moves: Hugh Forrest Promoted to President of SXSW


South by Southwest has upped co-president and chief programming officer Hugh Forrest to president of the company.

Looking ahead, we are confident that Hugh Forrest will continue SXSW’s long tradition of supporting innovators and artists, expanding our global footprint, and building upon the incredible foundation of the world’s premier gathering of creative minds.” In this new role, Ellington will develop and lead Sphere’s ad sales and sponsorships organization focused on maximizing revenue, creating growth opportunities, and managing client relations across marquee assets, including the Exosphere – the venue’s fully programmable LED exterior. “Our genuine camaraderie is a gift that I cherish–thank you for championing my work and artistic vision, and fostering environments around the world for making and sharing a great legacy of music and memories together, past, present, and future.

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SXSW Promotes Hugh Forrest to President as Jann Baskett Shifts to Advisory Role