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MUSIC AWARDS JAPAN’s Top Global Hit From Japan Entries Show Characteristics of Japan’s Music Popular Overseas
The second installment of Billboard Japan’s series breaking down the trends of MAJ will focus on entries in the Top Global Hit From Japan category.
Notably, the two entries in SOTY (Yoshida Yasei’s “Override” and Hiiragi Magnetite’s “Tetris”) and the three in GLOBAL (siinamota’s “Young Girl A,” DECO*27’s “Rabbit Hole” and Satsuki’s “Mesmerizer”) are all different. The top three countries/regions with the highest number of streams per capita are Taiwan, Hong Kong, and South Korea, and can be presumed that Japanese music has established itself as a genre in East Asia. The higher presence of female artists also coincides with the current trend where the global success of women such as Taylor Swift, Billie Eilish, and Sabrina Carpenter is resonating with a wider range of listeners.
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