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MipTV to Tackle AI Concerns, FAST Channels and More Industry Issues
Conferences will examine FAST model on a global scale, while exploring new uses for AI.
OpenAI’s recent introduction of the Sora text-to-video model – and CEO Sam Altman’s promise of a $7 trillion chipset investment – might account for change in tone between last October’s more genteelly-labeled summit and Endemaño’s upcoming address. “Broadcasters and pay-TV platforms are already using machine learning for subtitling, audio descriptions, metadata, continuity announcements, multi channel content distribution, ingesting and output formats,” Endemaño explains. “[Leaving the] the studios to revert back to a way of getting their great content out in the most economically possible way, priced across windows, working with different distribution partners, whether that’s Netflix or Apple or Prime or Disney, or any pay-TV, free-TV or digital platform from around the world.”
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