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Merge, Bundle Or License? Paramount+ Explores Strategic Options As Skydance Waits In The Wings

At the same time Paramount Global is preparing for ownership change, the company is exploring several strategic options for its streaming business.

Multiple insiders have told Deadline the company has held active talks about joining forces with a rival, with Warner Bros Discovery and Amazon specifically cited, though it’s unclear what form such a collaboration might take. Another media vet who held a senior post at one of the top streamers, sees a mega-licensing deal in which Paramount “sends their whole catalog to Max” as “a feasible solution” to the challenge of funding direct-to-consumer business. A recent federal court ruling against Venu Sports, a streaming offering blending 15 sports-centric networks from Disney, Warner Bros Discovery and Fox Corp., is also casting a shadow over would-be joint efforts.

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