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Meghan Markle Begging Celebrity Friends to Help Promote New Lifestyle Brand


Meghan Markle's lifestyle brand got off to an interesting start this week. Meghan decided to recruit some celeb friends for the launch.

As we’ve previously reported, Meghan is hard at work rolling out American Riviera Orchard, a company that will curate the finer things in life for the sort of well-off folks who run in the duchess’ inner circle. Mindy Kaling, Chrissy Teigen, Kris Jenner, and Tracee Ellis Ross are just some of the celebs who have taken to Instagram to publicly thank Meghan for the fancy preserves (complete with hand-numbered label). (Photo by Kirsty Wigglesworth – Pool/Getty Images)According to PR expert Nick Ede, Meghan was able to launch the equivalent of a multimillion-dollar ad campaign, and all it cost her was 50 jars of jam.

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