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Max Launches Live Feeds of HBO Programming in New In-App 'Channels' Feature

Channels, which includes a total of five simulcasts in its initial launch, will appear for a small subset of adult profile users on the Ad-Free and Ultimate Ad-Free tiers in the U.S.

Max has started rolling out a new “Channels” feature, which will allow subscribers to stream live feeds of HBO programming directly from the service’s app through simulcasts. Subscribers will be able to restart, rewind, and fast-forward, as well as navigate between channels directly from within the player on select devices. “This launch provides the infrastructure for future iterations and ongoing innovation of channels including curated collections specifically programmed for Max, featuring themed content from our iconic original programming and robust library.”

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