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Major League Baseball, TelevisaUnivision Strike Pact For Post-Season Games
Major League Baseball will show post-season Spanish-language game telecasts on networks owned by TelevisaUnivision
TelevisaUnivision will start running weekly programming devoted to Major League Baseball and get to air some postseason play in a deal that will put a World Series telecast on over-the-air Spanish-language broadcast TV for the first time. “We are proud to partner with Major League Baseball, delivering action from the best playersand teams to our viewers across the country,” said Marco Liceaga, senior vice president ofsports rights acquisitions and commercial partnerships at TelevisaUnivision, in a statement. With Hispanic players making up more than 30% of the league,this first-time partnership deal will undoubtedly bring a new wave of pride, influence andsense of community, providing Spanish-speaking fans with in-language coverage of thegame they love.”
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