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M88 Signs Digital Creator, Actress Yuri Lamasbella


Yuri Lamasbella, a popular digital content creator and actress, has signed with M88 for management.

Lamasbella transitioned into writing and performing original comedic sketches after making a name for herself as a beauty creator on YouTube, earning accolades from high-profile media outlets including Access Hollywood and Entertainment Tonight. Founded in 2020 by former WME partner Phillip Sun and Macro founder and CEO Charles D. King, M88 reps storytellers, actors, writers and multi-hyphenates, with an emphasis on diverse talent. The year has also been big for client Issa López, who landed an overall deal with HBO and was tapped to showrun a fifth season of True Detective on the back of stellar ratings and reviews for fourth installment Night Country, starring Jodie Foster and Kali Reis.

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