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Love Island producer want All Stars series to return EVERY year after axing doomed winter edition indefinitely: 'I would love it to stay like this'
MailOnline can exclusively revealed that winter season of Love Island, which first aired in 2020, had been cancelled due to low ratings.
ITV bosses had previously hoped Maya Jama would pull back plummeting ratings from the winter series but despite the presenter's popularity, the show filmed in South Africa failed to resonate with viewers on the same scale as it does during the summer. Liberty, 24, and Jake, 26, were originally favourites to win the seventh series of Love Island, but broke up and quit the show just days before the final after Movie Night revelations rocked their romance. The influencer on Monday also posted two snaps to his Instagram story to possibly steer away from the idea that he is away, as ITV bosses lifted contestants' social media ban for the upcoming series.
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