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London TV Screenings Bets on Escapism and ‘Elevated Mainstream,’ While Unscripted and Long-Running Franchises Continue to Grow: ‘We Want to Entertain You’
Market London TV Screenings bets on ‘elevated mainstream,’ unscripted and long-running franchises, hoping to entertain viewers
Enough with the winter gloom: Feel-good shows are about to take over TV market London Screenings, as distributors echo Russell Crowe’s Maximus iconic words: “Are you not entertained?” Beta Group’s chief distribution officer Oliver Bachert agrees – in a world challenged by many conflicts, watching something “accessible and easy” feels more appealing than ever. Such as Berlinale Series Selects’ proposition “Lost Boys and Fairies,” about a gay couple deciding to adopt a child, or comedic “Boarders,” soon heading to SeriesMania.
Or read this on Variety