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Lionel Messi Launches Content Studio 525 Rosario: ‘Entertainment Has Always Been a Passion for Me’


Lionel Messi, kicking off a new foray into Hollywood, has launched 525 Rosario, which will develop and produce TV, film, live sports and more.

The new company will “embody the attributes of innovation and teamwork associated with Leo Messi, all while championing diverse perspectives for both the Latino and Hispanic community, and his global audience at large.” Smuggler Entertainment’s Pastore commented, “This new venture aims to highlight and build upon everything Leo Messi stands for through not only massive premium content on a global scale but also community outreach and family-focused initiatives. We are very grateful to Leo and his family for the opportunity to create and partner on media experiences for local and worldwide audiences while pushing the boundaries of traditional genres.”

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Lionel Messi

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