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Lil Tecca Teams Up With Foot Locker & Adidas to Redefine Sneaker Rotation
Lil Tecca leads Foot Locker and adidas’ new campaign, 'Stay in Rotation,' blending music and fashion.
Lil Tecca ’s journey from Queens kid to chart-climbing artist has always been rooted in authenticity—and now, his signature self-expression is taking shape in a new way. Teaming up with Foot Locker and adidas for their “Stay in Rotation” campaign, Tecca joins a movement designed to spotlight Gen Z’s bold style and sense of community. He’s also bringing that visual energy to the “Stay in Rotation” campaign, which champions individual style and nontraditional self-expression.
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