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Legendary Taps Blair Rich As Chief Marketing And Commercial Officer
Blari Rich has joined Legendary as Chief Marketing and Commercial Officer
“I am thrilled to join Josh, Mary, and the talented Legendary team, who have built one of the most dynamic companies in our industry with a focus on first-rate content. “In Legendary’s next evolution, we are committed to engaging people in unique, memorable ways, fostering connections that inspire and elevate their experience with our brands while expanding and optimizing new business and revenue opportunities.” Prior to Legendary, Rich served as President and Chief Business Officer, Commercial and Consumer Operations of Virgin Galactic, where she was charged with creating a category first space tourism product, overseeing all aspects of the company’s groundbreaking consumer-facing division.
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