Get the latest gossip

LeBron James Launches Grooming Brand The Shop: Beard Cream, More


LeBron James broke into the beauty industry with an exciting collection of grooming products

James, Carter, 44, and The Shop ’s co-creator Paul Rivera sat down and gushed about the grooming collection via YouTube on Friday, March 28. Carmen Mandato/Getty Images LeBron James has been a pillar of the NBA for over two decades, and the idea of retirement is inevitably coming into focus. We’re seeing little black dresses, glittering gowns and cutout frocks galore — all teamed with great glam, unforgettable hair and fabulous footwear.

Get the Android app

Or read this on Us Weekly

Read more on:

Photo of beard cream

beard cream

Photo of LeBron James

LeBron James

Related news:

News photo

LeBron James Cozies Up with Jeanie Buss, Linda Rambis at Lakers Game

News photo

LeBron James to Produce Three History Channel Docs Including ‘Triumph: Jesse Owens and the Berlin Olympics’ (EXCLUSIVE)

News photo

LeBron James Tops 40,000 Points Mark, Extending His NBA Scoring Record