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Leave Chappell Alone: Why Do Fan-Artist Relationships Turn Toxic, And What Can Be Done?
As Chappell Roan speaks out about toxic fan interactions, experts explain how the fan-artist relationship has fundamentally changed.
Addressing her audience of over 3 million followers in a frankpair of TikTok videos, the “Pink Pony Club” singer stared directly into her camera, eschewed the typical dynamics of artist-to-fan communication, and laid everything bare. A majority of the messages across X, TikTok and Instagram were affirmations, supporting the singer for taking a strong position; a vocal minority of others offered comments that bore a striking similarity to the ones Roan called out in her videos. Ryan Star, a recording artist and the CEO and co-founder of social-audio platform Stationhead, says that with the internet came a complete upending of the way the industry thought about fan engagement.
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