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Kyle Sandilands' shock confession about why his popular Sydney radio show has failed to take off in Melbourne: 'It's my fault'

Kyle Sandilands has admitted it was his 'fault' The Kyle & Jackie O Show failed to take off in Melbourne when it debuted in the city last year.

The radio shock jock, 53, who addressed locals at St Kilda Beach on Friday during the KIIS FM $5million giveaway, confessed he may have come on too strong when he entered the Victorian market, reported Herald Sun. Jase, 42, and Lauren originally held down the Melbourne breakfast fort for KIIS FM, but were axed by the network to make way for The Kyle & Jackie O Show's million dollar expansion into the city. The radio shock jock, who addressed locals at St Kilda Beach on Friday during the KIIS FM $5million giveaway, confessed he may have come on too strong when he entered the Victorian market, reported Herald Sun.

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