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Kinepolis Gives Millimages’s Animated Series ‘Molang’ Event Cinema Treatment in Five European Countries (EXCLUSIVE)
Kinepolis previously hosted event releases for 'Peppa Pig' and 'The Smurfs' and says the strategy is rapidly growing in popularity across Europe.
Renowned French animation studio Millimages has adapted its hugely popular “ Molang ” series of episodes and shorts into a 58-minute theatrical feature, which leading European distributor Kinepolis will screen in 40+ cinemas across France, Spain, Belgium, Netherlands and Luxembourg starting on September 1. Created by Korean illustrator Hye Ji Yoon as a simple doodle in 2010, the Molang character has inspired an animated empire of six TV series broadcast in more than 190 countries, 30 billion views on Giphy, more than 8 million social media followers, a viral YouTube channel and 18 international licensing agreements. “We are in the development stage for a ‘Molang’ feature film, but great movies take time to produce, so in the meantime, we were eager to try another way to bring our audience to cinemas.
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